This Old Marketing
Joe Pulizzi and Robert Rose cover the week of media, marketing, content marketing and digital content news. Rarely more than an hour and, if not educational, surely entertaining. And don't miss the weekly podcast rants and raves!
Recent Episodes
Could You Sell Your Content Marketing Division? (336)
This week Joe and Robert cover the big news out of Disney. Do they really have more subscribers than Netflix? Are they the greate…
Is Twitter Setting Up for a New Acquirer? (335)
Twitter is launching a new version of Spaces. Is this the answer to the platform's woes, or is this just another move to find a "…
TikTok Is Due for a Correction (334)
TikTok continues to dominate tech as Meta, Snap and Twitter all slump. But...is TikTok due for a correction? The token soap oper…
Netflix, TikTok, AI and Acquisitions (333)
Joe and Robert break down the latest Netflix results and the launch of their ad-supported model. And apparently TikTok is going t…
Elon Owes Twitter $16 Billion (332)
Oh...in a spicy social media slugfest, Joe and Robert discuss what will happen now that Elon Musk has turned his back on Twitter.…
Taking Platform Censorship of Creators Seriously (331)
This episode is all about being banned. From R Kelly's scrubbing from Spotify and YouTube, to CSN's return to Spotify, and China'…
How Long Does it Take for Content Success? (330)
This week we breakdown The Tilt's 2nd Annual Creator Economy research. What makes a successful content creator? How long does it…
Twitter's All-in-One Creator Strategy Might Work (329)
Twitter announces their new long-form content initiative called Notes. Joe and Robert discuss how Twitter is carving out a possib…
