This Old Marketing

Joe Pulizzi and Robert Rose cover the week of media, marketing, content marketing and digital content news. Rarely more than an hour and, if not educational, surely entertaining. And don't miss the weekly podcast rants and raves!

Recent Episodes

June 24, 2022

Twitter's All-in-One Creator Strategy Might Work (329)

Twitter announces their new long-form content initiative called Notes. Joe and Robert discuss how Twitter is carving out a possib…

Episode page
June 17, 2022

Web3 and Crypto Are Only Mostly Dead (328)

Joe and Robert detail the latest Web3 and crypto bad news. But could now be the very best time to invest your time and talent? Ca…

Episode page
June 10, 2022

Social Audio, SPACs and Mamby Pamby Land (327)

As the boys dive head first into Mamby Pamby Land, they discuss whether Elon is hot or cold for Twitter. Is social audio dead? A…

Episode page
June 3, 2022

Sponsorships & the Solar System (326)

More shenanigans at Meta with not one but two executives leaving. Twitter crumbles under the weight of Elon as more employees see…

Episode page
May 27, 2022

DarkWing84 & Other Marketing Conspiracies (325)

Is Seth Green's missing BAYC NFT an actual thing, or is it part of a larger marketing conspiracy. Conan sells Team Coco to Sirius…

Episode page
May 20, 2022

The Webby Award-Winning Episode (324)

This episode could be our ticket to Webby fame. You'll just have to listen to be sure. We, of course, go through the latest Twitt…

Episode page
May 13, 2022

NFTs: The Best of Times, The Worst of Times (323)

Joe and Robert do an overview of the crazy week in crypto. Is this an opportunity or has Web3's time come to pass? The New York T…

Episode page
May 6, 2022

Anatomy of a Content Creator (322)

A special episode covering the latest content creator/content entrepreneur research from The Tilt as Joe and Robert head out to C…

Episode page