Content Marketing with Pulizzi and Rose
In this episode of #ThisOldMarketing, Joe and Robert discuss the upcoming Content Marketing World event in Cleveland, Ohio. In addition, the boys discuss the death of Google Author Rank, how Bezos is transforming the post, and what the value of a brand is really worth. Raves include Kim Kardashian and what brands can learn, and how journalism today is not so horrible. This week's TOM example: MarketMinder.com from Fisher Investments.