Send Joe and Robert a Question in Audio Form
This Old Marketing Album ArtThis Old Marketing
  • Episodes
    All Episodes 377
    By Category
    Big Brands In The News 52 Social Media Networks 51 Content Marketing 49 FAANG 43 Media Companies 33 Content Acquisitions 29 Native Advertising 21 Special Episodes 20 Media Marketing Examples 17 Celebrity Content 13 SMB Content Inc. Examples 6 Web 3/Creator Coins/NFTs 38 Creator Economy 3 Content Creator Research 1 Content Creators 1 Advertising 1
  • About
  • Reviews
    All Reviews
    Rate on Apple Podcasts podcast player iconRate on Apple Podcasts
    Rate on Spotify podcast player iconRate on Spotify
  • Rate Show
  • Contact
  • Follow
    Apple Podcasts podcast player iconApple Podcasts
    Spotify podcast player iconSpotify
    Google Podcasts podcast player iconGoogle Podcasts
    Amazon Music podcast player iconAmazon Music
    Overcast podcast player iconOvercast
    Stitcher podcast player iconStitcher
  • Twitter
  • Search
Apple Podcasts podcast player iconApple Podcasts Spotify podcast player iconSpotify Google Podcasts podcast player iconGoogle Podcasts Amazon Music podcast player iconAmazon Music Overcast podcast player iconOvercast Stitcher podcast player iconStitcher
March 02, 2015
PNR 68: The Media Industry Is Desperately Confused

Content Marketing with Pulizzi and Rose

Play Episode
Apple Podcasts podcast player iconApple Podcasts Spotify podcast player iconSpotify Google Podcasts podcast player iconGoogle Podcasts Amazon Music podcast player iconAmazon Music Overcast podcast player iconOvercast Stitcher podcast player iconStitcher
Apple Podcasts podcast player badge
Spotify podcast player badge
Google Podcasts podcast player badge
Amazon Music podcast player badge
Overcast podcast player badge
Stitcher podcast player badge
Media Companies

  • Show Notes

In the episode of PNR (dubbed the "beautiful episode"), Joe and Robert discuss Uber's new magazine launch to drivers as well as an interesting article about the negativity surrounding ghostwriting.  In addition, the boys discuss the confusion in the media landscape, how bad native advertising can get, and how Dove's move wasn't very beautiful.  Raves include airline safety and nifty titles.  This week's #ThisOldMarketing example: Land's End and Apostraphe. 

Featured Episodes

  • The Big 2023 Marketing Predictions Episode (356)
  • Special Episode: Why Is the Media Business So Difficult? (351)
  • B2B Content Marketing: Opportunities and Trends [Special Episode] (349)
  • 250: Thanksgiving Episode & A Trick Moment for Brands
  • 247: Why Netflix Would Buy AMC (and why that's important)
  • 245: Why the TikTok Deal Will Absolutely Happen

Media Companies Episodes

  • Sponsorships & the Solar System (326)
  • The Webby Award-Winning Episode (324)

Browse episodes by category

  • Big Brands In The News 52
  • Social Media Networks 51
  • Content Marketing 49
  • FAANG 43
  • Media Companies 33
  • Content Acquisitions 29
  • Native Advertising 21
  • Special Episodes 20
  • Media Marketing Examples 17
  • Celebrity Content 13
  • SMB Content Inc. Examples 6
  • Web 3/Creator Coins/NFTs 38
  • Creator Economy 3
  • Content Creator Research 1
  • Content Creators 1
  • Advertising 1
This Old Marketing

Joe Pulizzi and Robert Rose cover the week of media, marketing, content marketing and digital content news. Rarely more than an hour and, if not educational, surely entertaining. And don't miss the weekly podcast rants and raves!

  • About
  • Episodes
  • Reviews
  • Get a .site
  • Rate Show
  • Contact
  • © 2023 This Old Marketing
  • Podcast Website by Podpage